When developing customer-facing software, the end user’s overall experience is vital to business retention and next stages of development. Just as it’s essential for software developers to deliver crisp customer experiences, the same applies to businesses responsible for assuring the quality of customer experiences

Assessing software testing partners is often a challenge, but key indicators like NPS and industry intelligence can offer insight into a company’s ability to successfully aid a quality assurance strategy.

Here are six standards which help web and mobile app companies choose a software testing partner that’s the best fit for their business:

1. NPS

The Net Promoter Score (NPS) is the percentage of customers likelihood to recommend a company. Ranging from -100 to 100, NPS measures a customer’s overall sentiment about a brand, not their perception of a single interaction, thus it can provide a holistic view of a potential partner.

NPS can demonstrate a company’s quality of service. Consumer opinion sites like G2 Crowd gather client feedback and use it to rank companies by satisfaction. If organizations have a high score, it means that customers are happy with the service they received and that they have a track record of meeting expectations. 

2. Industry know-how

It’s imperative to work with third-party QA testers who have honest insight into your business’s specific particulars. From business software to media, there are industry specific best practices for software testing. A partner’s deep understanding of your industry undoubtedly boosts efficacy and ensures that business-critical systems receive the testing priority they deserve and bring products to market.

3. Clear communication

Miscommunication can affect productivity and create a fragmented culture between two companies. Potential software testing partners must communicate efficiently, even from the initial outreach. This open channel of communication should extend to testing practices and ensure that feedback is received quickly and bug reports are easy to understand and practical.

4. Efficient testing methods

It’s challenging to navigate the many tests and strategies available between the plethora of devices, operating systems, and global market needs. Turning to a software testing partner can help cover gaps in testing methods, but make sure your partner has unbiased and effective methodology.

5. Seamless quality assurance

Any testing company you consider adding onto your roster must understand your products and your clients. Look for a partner that has an end-to-end QA testing management platform that enables teams to work better and makes testing fast, scalable and high quality. The platform should seamlessly integrate with your own tools and let you collaborate effectively with your dedicated testing team.

6. True partnership 

Software testing partners should be viewed as an extension of the client organization and its ongoing promise to generate customers’ enduring value. Select a software testing company that will act as a long-term strategic partner with the company’s best interests in mind.

Testlio helps organizations augment QA testing teams with a global network of experts providing experience-focused client services. Contact us today for a demo.

Dog owner, expat, gin lover. Allegedly wise to the ways of digital marketing, PR, and social media. Currently waging a war on mediocrity in communication and storytelling.